Pricing guide

Crypto PR Packages: What's Included and What They Cost in 2026

How crypto PR packages work in 2026: the common package types, what each should include, what drives the price, and what to check before you pay.

Want a crypto PR package? Jamco PR crypto packages start at $5,000, with the publications agreed before you pay and guaranteed placements.

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Short answer: crypto PR is usually sold three ways: a one-off push around a single announcement, a fixed package of placements, or a monthly program. The price depends mostly on which publications you want, how many placements you need, and whether those publications accept crypto stories.

Full disclosure: this guide is written by Joseph Tannous, founder of Jamco PR, which sells crypto PR packages with guaranteed placements. Projects start at $5,000.

Crypto PR package types at a glance

PackageBest forWhat you get
One-off pushA launch, token or exchange listing, funding round or partnershipSeveral placements around one announcement, usually within a few weeks
Fixed packageNew platforms building credibility quicklyA set number of placements on publications agreed up front
Monthly programExchanges and platforms that need steady coverage in several marketsA fixed number of placements every month, with a minimum term
Retainer (traditional agency)Companies that want pitching, community and events handled togetherOngoing pitching and support; coverage usually not guaranteed

What a good crypto PR package should include

  • The list of publications named before you pay, not "top-tier media" in general
  • Confirmation that each publication accepts crypto content under its current policy
  • Writing included: articles and press releases written for you
  • A delivery window for each placement, and what happens if one doesn't go live
  • Whether placements are permanent, and how they are labelled if a publication requires it
  • A report with every live link at the end

What drives the price

  • The publications: well-known finance and business outlets cost more than niche crypto sites
  • Volume: 5 placements and 30 placements a month are very different budgets
  • Markets: covering the US, Canada, Australia and Europe needs more publications
  • Crypto acceptance: fewer outlets accept crypto stories, which narrows the options
  • Speed: tight deadlines around a listing or launch date can cost more

Jamco PR crypto packages

Jamco PR offers crypto companies a one-off push, a fixed package or a monthly program (6-month minimum). Projects start at $5,000. The publications are agreed before you pay, the first placement can go live in as little as 24 hours, and most clients see their first article within 14 days.

Placements are guaranteed: if one doesn't go live within 60 days, it's replaced with another top-tier outlet at no extra cost. Our network includes Business Insider, USA Today, Yahoo Finance, AP News and 35+ other publications; which ones fit a crypto story is confirmed case by case.

Questions to ask before you buy a crypto PR package

  • Which exact publications are included, and do they accept crypto stories today?
  • Is each placement guaranteed, and what happens if one doesn't go live?
  • Who writes the articles, and do I approve them before they go out?
  • Are placements permanent?
  • How long does each placement take?
  • For monthly programs: what is the minimum term?

Recent client results

Real Jamco PR placements you can read today. Most clients see their first article within 14 days.

Know a tech company that needs this? Refer them and earn 10% of their first payment.

About the author

Joseph Tannous is the founder of Jamco PR, which has helped 50+ tech companies and their executives get on Business Insider, USA Today and top-tier publications. Favikon ranks him the #1 Corporate Communications & PR voice in Estonia. More about Joseph · LinkedIn

Frequently asked questions

How much does a crypto PR package cost?

It depends on the publications, the number of placements and the markets. Jamco PR crypto packages start at $5,000, with the publications agreed before you pay.

What is included in a crypto PR package?

A good package names the publications up front, includes the writing, sets a delivery window for each placement and explains what happens if one doesn't go live. Jamco PR replaces any placement that doesn't go live within 60 days.

Is a monthly crypto PR program better than a one-off push?

A one-off push suits a single launch, listing or funding round. A monthly program suits exchanges and platforms that need steady coverage across several markets. Jamco PR's monthly program has a 6-month minimum.

Can I get crypto coverage on major finance publications?

Some major publications accept crypto stories and some don't, and policies change. Jamco PR confirms which publications fit your story before you pay.

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Prefer email? Tell us about your goals at joseph@jamcopr.com. We reply within one business day.

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